The greatest marketing email subject line ever...
Generally I do my best to avoid being on marketing email lists. It can be hard to stay on top of all the opting out and unsubscribing. Some stuff gets through. (Dunelm can email me as many times a day as it likes. I love Dunelm.)
Recently, though, the greatest marketing email subject line ever...
Ever seen a 3 tonne toilet roll? 🧻
No I most certainly have not! But now I really want to!
The content absolutely did not disappoint. Did you know, the toilet rolls we use are made from one giant toilet roll? The paper is produced onto the mega-roll. They call them 'parent rolls'. Then rerolled onto the mini ones we use. First, it's really long but the usual consumer-end thickness. Then it's sliced into our regular loo roll size. Amazing. I had no idea.
Shout out to Naked Paper. I've emailed them to tell them how great it was. I hope they make it into a blog post soon so I can link it. Everyone else: More marketing emails like this please.